Value Is the New Currency | Alexandra Balkova, Startup Wise Guys | BRP #104

In this episode, we caught up with Alexandra Balkova, General Partner at Startup Wise Guys, for an insightful conversation packed with perspectives on business. We dove deep into the startup mindset, how founders should think about building real value and what truly differentiates strong business models in today’s competitive landscape.

Alexandra shared how Wise Guys approaches investing in startups that sometimes have no product, no revenue and no traction yet. Why? Because they’re betting on the team, the vision and the ability to execute. Many times, the best solutions are created after the investment is made.

This philosophy sets Startup Wise Guys apart from other accelerators: they don’t wait for a polished idea; they invest in the potential to create one.

We also talked about: • how investors evaluate early-stage founders • what makes a startup worth funding even before a product exists • the common mistakes early startups make • how accelerators can shape a founder’s mindset

Check out this episode and see why entrepreneurial grit is the ultimate currency. See if your questions are among the ones we’ve answered, and if not, what are you waiting for?

We’re waiting for you in the comments section! 👇

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----------------------------------- ☎️ Contact us at: hello@businessroom.ro www.businessroom.ro

----------------------------------- 👀 Where to find Startup Wise Guys https://www.linkedin.com/in/alexandrabalkova https://startupwiseguys.com/

📍Location: How To Web Conference, Bucharest

Chapters: 00:00 - Intro 02:09 - What does Startup Wise Guys has to offer? 08:22 - Hands-on Experiences vs. Theory 10:53 - The Startup Programs nowadays 14:37 - What is lacking in the ecosystem? 17:36 - Startup Wise Guys' Focus 23:20 - 90% of Startups die: Myth or Reality? 24:46 - Success Stories 29:22 - Alexandra's Challenge 30:07 - Wrap Up & Outro

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